Be in 40 places at once with this cool tool

The old question: How can you be in two places at once? Makes you think of Schrodinger’s Cat — it’s alive and dead at the same time? Hmmm. (See Wikipedia’s discussion.) Or the Firesign Theatre’s album, How Can You Be In Two Places At Once When You’re Not Anywhere At All?

Where ever you may or may not be, you’re on Facebook, and Twitter, and Linked-in, and Plaxo, and who knows how many other social networking and social bookmarking sites. All or most of them have the micro-blogging function which asks you to answer the question, “What are you doing?” in 140 characters or less.

If you happen to be updating your blog, you might want to be telling your friends and followers on Twitter, Facebook, Linked-in, Plaxo, etc., that you have a new blog post, like, “My New, Slimming Burrito” or “Get Paid Interest to Carry a Balance On Your Credit Card,” or whatever.

Rather than type in your 140-character-post two, three, seven, twelve, or more times to tell each of your social networking sites, type it once into this cool little aggregating tool, Hello Text, at http://hellotxt.com, to be in 40 or more places at once.

Just join once (it’s free), link it to some or all of your social networking sites, and then enter your update at HelloTxt, and it will automatically post your one update to 40 or more different sites.

The interactivity of blogs can get your message seen faster

Should your website be a blog, or blog-based, or a regular static, web 1.0 site?

When I first heard of “blogs” a few years ago, back in the old days when they were still sometimes called “web logs,” (and a friend took a look around what’s now called the blogosphere and emailed me, thoroughly unimpressed, referring to what she saw as “blahhhgs” – though that was before politico.com was born), I thought, what is the big deal? – I’ve already got my website for my law practice, and it’s not a blog.

I created and maintained it with Microsoft FrontPage, and it’s easy to make quick, little changes using this “web-authoring” software, so why bother with a blog? It is also easy, technologically, to make not only quick, little changes to the website, but also big ones as well with the authoring software. (Question: when did “author” become a verb, and why? Is this really an improvement of the English language? Or an impoverishment of it?) Continue reading

Ping! Ping! Ping! Ricochet Relationship-Building Online for Business

Back in the old days your business needed a website, and that was it. That was then. Now, sophisticated, technology-savvy marketers tell us that just a website is not enough anymore.

They might even say, this is not your grandfather’s internet (though for this to approach some version of literal truth, we’d have lifespans nearly as short as that of fruit flies).

There seems to be a trend among internet entrepreneurs which suggests not only do you need a website, but you need a blog too.

The theory goes something like this: Your website is where you do business. You describe your goods or services or both on your website, you have your credentials, and the other stuff that might reasonably go onto a website devoted to being a business or promoting one that is off line. Much of it though is relatively static.

Continue reading